Complete Overview

Pure Bliss: 15 Years and Over 3 Million Babies Worn Later

Introducing Boba Bliss, our first hybrid baby carrier wrap.

Soothing Your Baby to Sleep

Soothe your little one to sleep with the Boba Bliss. This innovative carrier keeps your baby calm, content, and connected, reducing tearful moments.

No-Tie Newborn Wrap

Experience effortless babywearing from day one to early toddlerhood (7-35 lbs) with a hybrid carrier that combines the ease of a baby carrier with the snug softness of a baby wrap. No ties required!

Certified Hip-Healthy

Our newborn baby carrier features a gathered seat, supporting your baby's natural position through all stages. This ergonomic baby carrier for men and women also offers optimal weight distribution, relieving pressure on your back and shoulders.

Soft & Supportive

Crafted from 92% cotton and 8% spandex, the baby wrap carrier is stretchy yet supportive, gentle on your baby's skin. The light and breathable design provides the perfect level of support with only two layers of fabric.

One-Size-Fits-All

Designed to contour to the shape of every parent and baby, our petite to plus-size baby carrier offers a custom fit like no other. The baby carrier sling features adjustable cross straps to fit in both length and width.